About Busted Minds

Built for choice.
Restless by nature.

Busted Minds is a technology organization and product collective building credible alternatives to products that have become restrictive, over-monetized, or overly centralized.

How we are organized Our story

Our purpose

Give people
another choice.

Choice keeps technology accountable. It gives people room to leave, compare, expect more, and choose a product because it earns a place in their lives.

The organization

One collective.
Distinct responsibilities.

Busted Minds sets the direction. Each product earns trust through the work it does.

Product collective

We build and operate a family of products around a shared purpose, quality bar, and belief in meaningful competition.

Shared identity

A Busted Minds Account connects the collective. Product activity stays with the product responsible for it.

Public thinking

The Journal is where product notes, independent thinking, and selected writing from our archive remain accessible.

The collective

A common direction.
More than one way forward.

OrganizationBusted Minds

Purpose · standards · stewardship

Flagship productBM Chess

Play, learn, compete, and review with a chess experience built around the player and the game.

Visit product Search and discoveryBM Search

An independent route to the web that helps people understand a question and confidently move onward.

Visit product Shared intelligenceBM AI

The thinking partner behind useful conversations and intelligence across the Busted Minds collective.

Visit product Live sports hubBM Sports

A single place to watch live matches, browse schedules, and keep scores close.

Visit product News and perspectiveMinds Feed

A calmer place to follow news and ideas, compare coverage, and keep the original reporting close.

Visit product Interactive dedicationUNWAN

A game dedicated to Gaza, Palestine, a digital act of solidarity and resistance.

Visit product

One Busted Minds AccountShared identity across connected products, with separate activity

How we build

Principles that make choice meaningful.

Choice must be real

An alternative matters only when it is capable, useful, and available without artificial pressure.

Earn use; never trap it

We want people to return because the product serves them—not because leaving was made costly or confusing.

Share identity, separate activity

One account can connect the collective while each product remains responsible for its own activity and settings.

Be honest about limits

Clear permissions, understandable decisions, and candid constraints are part of the product—not supporting paperwork.

Our story

Eight friends.
No grand plan.

“Busted Minds” began as the name of a group of school friends. The organization emerged through experiments—and through learning that collecting attention was never a strong enough reason to build.

Read the long-form story

2020
Origin
A name shared by eight school friends becomes a university-era blog and then a community.
2021
First product
Busted Minds Search launches from a conviction that essential technology needs meaningful alternatives.
2022
A clearer feed
Minds Feed launches as a calmer place to follow news, ideas, and different views of the day.
2023
Intelligence
Busted Minds AI brings conversational intelligence into the growing collective.
2024
Live sports
Busted Minds Sports launches as a home for live matches, schedules, and scores.
2026
Flagship
Busted Minds Chess becomes the flagship.

Still becoming

The experiments continue.
The reason is clearer.

A product belongs in Busted Minds when it expands meaningful choice and respects the person using it.

Explore the products Read the Journal